INTERNATIONAL DEVELOPMENT STRATEGY
Wed, Feb 01
|Paris
MEETUP #45 How to implement an international development strategy?
Heure et lieu
Feb 01, 2023, 5:10 PM – Feb 02, 2023, 7:00 PM
Paris, 12 Rue Philippe de Girard, 75010 Paris, France
À propos de l'événement
Not all fashion brands aim to expand internationally, but foreign markets offer real opportunities for those that have exhausted growth potential in their home country. Before venturing into export, brands must carefully assess their internationalization potential.
They need to ensure they have the necessary resources to enter international markets and face competition while maintaining production capacity, preserving their expertise, and evolving toward new models of competitiveness.
Costs, market opportunities, and practical tools—we cover everything you need to best prepare your international development strategy.
Questions we will address include:
- What does an international development strategy involve?
- What are the advantages and opportunities of an international development strategy?
- What are the challenges of implementing a strategy on a global scale?
- How can a brand accurately assess its internationalization potential?
- How can a brand prepare to compete in international markets?